We Are Undefeatable is a movement supporting people with a range of long term health conditions to be more active. We understand that getting active looks different for everyone and that every achievement, however big or small, is worth celebrating.
The campaign brings together a range of partners who reach people living with the conditions each charity represents, but we hope that due to the nature of the campaign message we can inspire people living with other conditions who can be more active, find the thing that works for them!
We want to empower the workforces within the health, sport, physical activity and voluntary sector and local governments and authorities to create positive physical activity experiences for people living with long term health conditions. By providing you access to promotional materials, case studies, and insights, we want to extend the reach of the campaign to local places and enable you to embed the campaign ethos within your local initiatives and organisational strategies to better support your community to get active.
Get involved and help us support people to get moving in a way that works for them!
The brand
Discover how you can create your own We Are Undefeatable creative assets. Download our brand guidelines and the ‘Proudly Supporting We Are Undefeatable’ logo which can be used on any materials you create which are aligned with the campaign.
Campaign insights
Dive into the latest campaign research and insights, and find out how you can best reach, support and encourage people living with long term health conditions to be more active. You can also find out about the reach and impact that the campaign is having for our target audience.
Our Campaign Resources
We have a range of ready-made tools and resources available, developed in collaboration with our charity partners, which you can use to encourage people with long-term health conditions to be active and bring We Are Undefeatable to life in your own work.
We'd love to hear how you are utilising the campaign in your work initiatives or local area. Complete the case study form and share with us to be featured on the website.
Leaflets
See our leaflets which can be used to promote the campaign and encourage movement at home.
Key messaging for social media
Use this key messaging in your social media posts about We Are Undefeatable.
Brand Guidelines
Please read through our Brand Guidelines before engaging in any campaign activity. Discover key information about our brand narrative and tone of voice, as well as design guidelines for creating your own campaign assets. If you have any further questions about use of the brand, please contact weareundefeatable@ageuk.org.uk.
Case Study: Application Form
Please use this form to share details of your organisation's campaign activation and promotion in your local area.
